This article will help you to compare these UX research platforms and make choosing the one that fits your needs better in 2024. We will also introduce an alternative platform – UXtweak, which might be a better choice for your research projects.
You’ll find a structured comparison, including the pros and cons, features, pricing, and plans of both Maze and UserTesting. We will also give you insights into how customers are satisfied with their services.
👉 Maze offers more features at a lower price compared to UserTesting. However, access to these features varies by plan.
👉 UserTesting supports Mobile app usability testing under specific conditions and on advanced plans only. Maze doesn’t offer mobile app testing.
👉 Both Maze and UserTesting have an overall score of customer satisfaction of 4.5/5. Here UXtweak – an alternative user research platform takes the leads with a rating of 4.8/5.
👉 Maze users mention frustration over limited functionality and basic profiling options, feeling the platform doesn’t quite meet all the needs of extensive UX research.
👉 On the flip side, UserTesting’s clients often cite the service’s cost as a significant barrier, alongside limited participants outside the U.S.
👉 For a diverse and global user panel, UXtweak is unrivaled, offering access to millions of real users across more than 130 countries.
👉 UXtweak is the only platform offering advanced profiling criteria, Card Sorting, Mobile App Testing, and Session Recoding across all plans.
🐝 Register for a free account now and see for yourself!
Maze’s and UserTesting’s alternative – UXtweak
UXtweak stands as a possible alternative for Maze and UserTesting. It is a UX research platform supporting organizations of any size in improving the usability of their digital products, from prototypes to production.
UXtweak merges a wide range of UX research tools, recruiting options, and a global panel of research participants, complemented with a participant management solution. Notably, the platform offers flexible and cost-effective pricing options.
Maze vs UserTesting: Features comparison
In this part, we will compare the core features of each platform.
Features | Maze | UserTesting | UXtweak |
Website Usability Testing | ✓ | ✓ | ✓ |
Mobile Apps Testing | ✗ | ✓ (iOS, Android, and TestFlight, no SDK installation required) | ✓ |
Prototype Testing | ✓ | ✓ | ✓ (Compatible with Figma, InVision, Axure) |
Card Sorting | ✓ (in Team and Organization plans) | ✓ | ✓ (available on all plans) |
Tree Testing | ✓ | Remote | ✓ |
Preference Testing | ✗ | ✗ | ✓ |
First Click Testing | ✗ | ✗ | ✓ |
5 Second Testing | ✗ | ✗ | ✓ |
A/B Testing | ✓ | ✗ | ✓ |
Moderated/User Interviews | ✓ | ✓ (Advanced plan and higher) | ✓ conduct directly in one platform* |
Session recording | ✗ | ✗ | ✓ |
Survey | ✓ | ✗ | ✓ |
Website recruiting widget | ✓ | ✗ | ✓ |
Branching logic (conditional logic) | ✓ | ✗ | ✓ |
*UXtweak offers built in features to recruit, schedule, conduct, and analyze user interviews or any other moderated studies.
The table above shows that both Maze and UserTesting lack many features compared to UXtweak. Additionally, some of the toolkits are only available in the advanced plans of Maze and UserTesting, while UXtweak includes most of them in all its paid plans without any specific conditions.
⬇️ See demos of UXtweak tools, and try out how the respondents would see your studies and the analytics capabilities of UXtweak:
Maze vs UserTesting: Participant Recruitment and Management capabilities
The table below shows the structured comparison of participant recruitment and management capabilities of Maze, UserTesting, and UXtweak.
Capabilities | Maze | UserTesting | UXtweak |
Price per participant | Starts at $4.5 per response | Starts at $39 | Starts at $10 |
Panel size | 120+ thousand users | 400+ thousand users | 155 million participants |
Country coverage | 130+ countries | 35 countries | 130+ countries |
Advanced Targeting criteria | ✗ | ✓ | ✓ (2000+ attributes) |
Automatic QA of responses | ✗ | ✓ | ✓ |
Expert audit | ✗ | ✗ | ✓ (Included with each order from User Panel) |
Ability to bring your own users | ✓ | ✓ (costs credit) | ✓ (for free) |
Participant management solution | ✓ | ✓ Advanced plan and higher | ✓ Available on all plans |
As it is evident from the table UXtweak stands out by providing the most affordable price per user and offers the most extensive panel of actual users from over 130 countries.
Additionally, UXtweak boasts advanced targeting criteria, that allow customers to find testers tailored specifically to their target audience and get valuable insights. Also, UXtweak is the only platform that provides standout features – expert audits for each order from the user panel, and the one that delivers participant management solutions under all plan options.
Maze vs UserTesting: Pricing Plans and Scenarios
Maze pricing plans
Maze offers 4 plans for its customers.
- The free plan is designed for individuals seeking basic features to get familiar with UX research, and it comes at no cost.
- The Starter plan is made for small teams that want to get started with product research. That option also includes more features and in the case of annual billing price starts at $1,188 per year ($99 per month).
- The Team plan is intended to assist teams in building a user-centric product and includes a set of advanced features in the package. The cost for an annual subscription is $15,000, while monthly price is $1,250.
- The Organization plan is custom and crafted upon request. Typically is suitable for big teams, and offers the widest array of features and capabilities.
UserTesting’s pricing plans
UserTesting provides three pricing options:
- Essentials is a basic plan designed for simple user feedback gathering.
- Advanced is intended for comprehensive testing and research, offering all core functionalities.
- Ultimate is a custom enterprise plan featuring advanced toolkits. The exact cost depends on your specific requirements and will be determined following a consultation with the Sales Representative. Typically, annual plans start at $50,000.
Solo researchers may choose Essentials or Advanced, while research teams might find the Ultimate plan with additional features to be a better fit. The final price depends on participant recruitment credits and international team support.
UXtweak pricing plans
At UXtweak, we prioritize flexibility and provide monthly subscription plans that can be easily canceled at your convenience. UXtweak delivers 4 different plans:
Starter plan
UXtweak as well as Maze offers a completely free plan. This plan is ideal for small projects and serves as an excellent opportunity to explore and test all of our available tools.
Plus plan
Tailored for solo researchers, priced at just $59/month. It distinguishes itself from the “Starter” plan with extended data retention, an increased number of concurrent active studies, and a higher capacity for responses.
Business plan
Excellent choice for most small and mid-sized organizations. It allows an unlimited number of studies and tasks with up to 1,000 responses each month. It supports up to 9 users, with pricing starting from $151 per month.
Enterprise plan
Offering customizability and premium features like top-priority customer support, assistance from our UX research professionals, discounted User Panel orders, Single Sign-On (SSO), training, and custom limits tailored to suit any organization’s requirements.
Enterprise plans are available upon request and the price starts at $5000 per year. To explore further details, reach out to us, and one of our Product experts will get in touch with you.
All of our plans provide access to all research tools. You can find more detailed information on our pricing page.
UserTesting vs Maze: Customer Reviews
The ratings are from the renowned software review site – Capterra. The table shows each platform earned loyalty by providing a high-level customer experience, although the leading score belongs to UXtweak.
UserTesting | Maze | UXtweak | |
Overall Score | 4.5/5 | 4.5/5 | 4.8/5 |
Ease of Use | 4.4/5 | 4.3/5 | 4.7/5 |
Customer Service | 4.3/5 | 3.9/5 | 5/5 |
Value for money | 4.5/5 | 4.1/5 | 4.8/5 |
Pros and Cons of Maze and UserTesting
In the table below are short briefs of the main pros and cons of each platform people talk about.
Platform | Pros | Cons |
UserTesting | Highly customizable plan - pay for what you need. | Low quality respondents and low diversity of the panel. |
Fast insights - UT claims 80% of studies get completed within an hour. | Quite expensive. | |
Maze | Sentiment analysis available. | Poor targeting options. |
A lot of prototyping toolkits. | Lack of functionality. | |
UXtweak | Advanced participant management capabilities. | It takes some time to learn how to navigate the dashboard. |
Expert support with quick response time. |
Conclusion
Maze and UserTesting are popular UX platforms renowned for their dedication to enhancing user experiences and gathering insights into user behavior. They provide a variety of features and capabilities that affect every phase of product development, from prototypes to products.
Considering the number of delivered features and the price, both Maze and UserTesting are good options for customers with needs for specific features of platforms. However, if you’re looking for alternative options and want to find a more comprehensive user research tool, it’s worth exploring UXtweak!
