Current position: UX Writer, Copywriter
Expertise: UX, Writing, B2B SaaS
Disha is a freelance B2B SaaS content writer with three years of extensive experience across diverse industries. Her expertise lies in breaking the mold of traditional B2B content, challenging the notion that it has to be dull and uninteresting. With a proven track record of ghostwriting for renowned companies, Disha is driven by the belief that powerful storytelling can transform the way businesses communicate and connect with their audience. In addition to her role as a content writer, Disha is a skilled spoken word artist, infusing her love for words into every piece she creates. From HR automation platforms to UX research platforms, she has worked with a number of different SaaS brands and helped them craft narratives that drive sales.
User Research
In this article, we’ll break down how to create effective UX research case studies that reveal user needs. We'll also explore real-life examples of companies that turned their challenges into success stories by truly understanding their users. Read more ...
User Testing
Tired of delivering an average user experience that leads to minimal engagement and conversions? Learn how SUPR-Q can help improve user experience with factors like usability, trust, appearance, and loyalty. Read more ...
Product Development
In this article we'll explain how to measure the ROI of UX and how to use it to convince stakeholders about the value of research. Read more ...
User Testing
Discover the right ways of testing your prototypes, whether paper or interactive, with a wide range of methods, tools, and real-world examples. Read more ...
Product Development
Validating the market before fully launching a product minimizes the risk of investing time, money, and resources into something that may not be successful. Here, we have covered everything you need to do to conduct market validation successfully. Read more ...
UI/UX Design
Creating designs that stand out becomes difficult when our brains start taking shortcuts that we often call cognitive biases. Today, we discuss all these biases that come in the way of creating perfect designs, along with the right ways you can use to limit them. Read more ...
User Research
The quality and relevance of your data depend on finding suitable survey participants. Where should you look? Let's explore the most popular channels for recruiting survey participants. Read more ...
User Research
Discover our complete guide to using funnel technique questioning for conducting user research, with helpful examples on how to implement it in your own research studies. Read more ...
UX Tips
Discover the key aspects of consumer psychology and learn how you can enhance your user experience using this knowledge. Read more ...
UI/UX Design
In this article, we'll guide you through everything you need to know to create designs that truly stand out with Von Restorff effect. Read more ...
UI/UX Design
Discover the essence and principles of Doherty threshold UX law and how you can use it to level-up your UX design. Read more ...
User Research
Check out this detailed guide on how assumption mapping can help improve decisions with real-world examples, tips and methods for assumption testing and so much more! Read more ...
UI/UX Design
Discover our list of 23 main UX laws and principles (with examples) that designers follow to ensure the exceptional UX of their digital products! Read more ...