Consumer Video Feedback software in the last couple of years has become a valuable tool in the arsenal of UX Researchers, Product managers, and Marketing teams alike. Consumer Video Feedback software helps UX researchers collect, manage, and analyze video insights rather than text-based quantitative feedback. Consumer Video Feedback Software helps you get specific feedback data on product features for both web-based platforms and mobile applications through recorded video submissions.
In this article, we will look at the types of consumer video feedback tools, descriptions for each tool, their pros and cons, and pricing to help you choose the best consumer video feedback tool that is right for you.
12 Best Consumer Video Feedback Software
Here is a list of the 12 best consumer video feedback software we have compiled to help you choose the right software that would better suit your feedback needs:
- UXtweak
- Respondent
- VideoPeel
- Dscout
- Forsta
- Userfeel
- VideoAsk
- Medallia Video
- Plotto (Quantilope)
- Discuss
- Qualtrics
- UserTesting
For each tool, we evaluated:
- Description
- Features
- Pros & Cons
- User reviews
- Pricing & Plans
Here’s a comprehensive comparison table of each tool’s reviews from Capterra:
Rating | Ease of Use | Quality of Support | Pricing | |
UXtweak | 4.7/5 | 5.0/5 | ✓ Free plan Plus plan - $59 per month | |
Respondent | 4.7/5 | 4.4/5 | ✗ No free plan Paid plan starts at $39 per month | |
VideoPeel | 4.6/5 | 4.5/5 | ✓ Free plan Paid plan starts at $69 per month | |
Dscout | 8.6/10 | 9.9/10 | ✗ No free plan Information is available on request | |
Forsta | 4.3/5 | 4.7/5 | Information is available on request | |
Userfeel | 4.6/5 | 4.2/5 | ✗ No free plan Paid plan starts at $25/month | |
VideoAsk | 4.7/5 | 4.7/5 | ✓ Free plan Paid plan starts at $24 per month | |
Medallia Video | 5/5 | 5/5 | Information is available on request | |
Plotto (Quantilope) | 5/5 | 5/5 | ✓ Free plan Paid plan starts at $120 per month | |
Discuss | 4.8/5 | 4.5/5 | ✗ No free plan Information is available on request | |
Qualtrics | 4.4/5 | 4.7/5 | ✓ Free plan Paid plan starts at $125 per month | |
UserTesting | 4.4 | 4.4 | Information is available on request |
1. UXtweak
UXtweak is an all-in-one user research software platform that offers valuable video feedback features for businesses and teams of all sizes. It is designed for usability testing, and information architecture research, and has a session recording tool that helps you capture customer behavior and feedback on video as they navigate your website or respond to your surveys at any stage of your product development cycle. UXtweak is ideal as consumer video feedback software as it combines everything both qualitative and quantitative feedback data into one great spot.
Key features
- Survey tool
- Session Recording
- Mobile Testing
- Website Testing
- Prototype Testing
- Preference Test
- Five Second Test
- Conditional logic based on customer responses
Learn from UXtweak’s testing tools in these demos ⬇️
User reviews & rating
The ratings below are based solely on the tool’s reviews from Capterra:
Overall – 4.9/5
Ease of Use – 4.8/5
Quality of Support – 5.0/5
Pros
- Has advanced analytics that is easy to read – UXtweak offers a variety of data visualizations that will give you plenty of insights about your users’ behavior
- Supports conditional logic based on customer responses
- Ability to customize the look and feel of your brand
- The session recording tool gives you direct video feedback on customers’ experiences and opinions
- Has an Intuitive UI – even for a total novice, it’s simple and easy to use
- Has over 155M+ User Panel to recruit research participants from, with 2000+ profiling attributes
Cons
- Supports only 14 languages
Pricing & Plans
UXtweak has a free plan available with unlimited time for small projects to help you gain deeper insights into customer preferences through video feedback. You can also choose a pro plan for only $59 per month billed annually, perfectly designed for solo businesses and researchers.
2. Respondent
Respondent is a UX research recruiting tool with video feedback features that help you find verified consumers and users ready to share insights that shape the digital products they use daily. Respondent allows you to target consumers by title, industry, skills, and more for research interviews.
Key features
- IDI recruitment
- Consumer survey recruitment
- Integrations
- Participant recruitment
- Qualitative User Interview Participants
- Feedback Analysis
User reviews and ratings
The ratings below are solely based on the tool’s reviews from Capterra:
Overall – 4.5/5
Ease of Use – 4.7/5
Quality of Support – 4.4/5
Pros
- Respondents’ video research interviews ensure a positive user experience and help users feel confident and supported throughout the survey process.
- They have a wide variety of surveys and studies in which consumers can participate in
- They have a diverse pool of respondents, which can be filtered based on various demographic criteria, such as age, gender, location, and more.
- Supports moderated and unmoderated research studies of different digital products that are either web-based or mobile.
Cons
- Respondent charges a fee for each completed survey, which can be relatively expensive for larger or more complex surveys.
- It can be difficult to find participants who fit highly specific or niche demographic or behavioral criteria due to its limited pool of participants.
Pricing & Plans
Respondent helps you recruit consumers to conduct and get in-depth consumer feedback in the form of surveys and interviews with a paid plan that starts at $39 per month.
3. VideoPeel
VideoPeel is a consumer video feedback software that offers remote video-capturing for businesses and teams to capture, respond to, analyze, and share videos and feedback from their customers. VideoPeel helps businesses improve the amount of user-generated video content, so they can drive 20% plus conversions, traffic, satisfaction, and consumer insights.
Key features
- Video Recording
- Submission and Upload
- Video Management
- Feedback Analysis
- Sharing and Collaboration
- Integration
- Response Management
- Security and Privacy
User reviews and ratings
The ratings below are solely based on the tool’s reviews from Capterra:
Overall – 4.8/5
Ease of Use – 4.6/5
Quality of Support – 4.5/5
Pros
- Ability for users to record and submit testimonials making the flow integrated within any sales journey
- Build customer video campaigns that are specifically customized to your brand through video instructions
- Has customizable templates for requesting video testimonials, research surveys, and product reviews from consumers.
- Ability to capture video-based insights from any device anywhere in the world
Cons
- Consumer Insights on video peel are very basic
- Does not have analytics
- The tool can get buggy
Pricing & Plans
VideoPeel helps you to request and manage consumer video feedback with its free plan. They also have a paid plan that starts at $69 per month
4. Dscout
Dscout is a remote research platform that provides qualitative analysis for “in-the-moment” user preferences, behavioral patterns, and insights. Dscout helps you better understand your customers by collecting relevant data, revealing deep insights into user behavior, and the capacity to engage interview participants via video in real-time research activities.
Key features
- Diary studies
- Express research
- 1:1 interviews
- Recruitment panel
- Feedback Analysis
User reviews and ratings
The ratings below are solely based on the tool’s reviews from G2:
Overall – 4.6/5
Ease of Use – 8.6/10
Quality of Support – 9.9/10
Pros
- Dscout provides express feedback and supports diary and live customer interviews
- Allows you to gather valuable feedback from participants in the form of videos to understand your customers better
- Dscout has a robust panel list of 100,000 participants for conducting surveys, which makes research participant recruitment easy
Cons
- Dscout has some video feedback limitations where customers only get to record 2-minute videos which could be limiting for advanced research studies.
- Dscout has a weak panel list which makes it difficult for researchers to find target participants for research studies
Pricing & Plans
Dscout’s pricing is available upon request, however, they offer free trial subscriptions that help you better understand your customers.
5. Forsta
Forsta is a research experience platform that offers video feedback, sample and panel management, comprehensive surveying, advanced analytics, reporting, and data visualization solutions to help you improve and enhance your product experience. With Forsta, you can pull customer data together, to get a full picture of behaviors and responses as they relate to your product.
Key features
- Survey Creation
- Multimedia Integration
- Advanced Question Logic
- Real-time Reporting
- Data Analysis
- Report Generation
- Data Export
- Mobile Optimization
User reviews & rating
The ratings below are solely based on the tool’s reviews from Capterra:
Overall – 4.1/5
Ease of Use – 3.8/5
Quality of Support – 3.9/5
Pros
- Has an easy to use Drag and Drop feature that makes creating surveys easy
- Forsta has robust data reliability (manages customer survey data in one place)
- Supports real-time reporting and analytics that display how customers are responding to research questions
- Ease of importing, exporting, and syncing data with a larger team for easier collaboration
- Supports video campaigns that enhance customer experience
Cons
- Has a steep learning curve
- Permissions and control are a bit tricky to manage as some sensitive stacked data cannot be exported without prior permission knowledge.
Pricing & Plans
Forsta’s pricing information is available on request.
6. Userfeel
Userfeel is a usability testing tool that offers you videos of real users speaking their thoughts as they use your website or app. Userfeel captures video recordings of user interactions, allowing product teams and UX researchers to observe users’ behavior, facial expressions, and verbal feedback in real-time.
Key features
- Remote Usability Testing
- Real User Feedback
- Video Recordings
- Task-based Testing
- Survey Questions
- Screen and Click Heatmaps
- Analytics and Reporting
User reviews & rating
The ratings below are solely based on the tool’s reviews from Capterra:
Overall – 4.6/5
Ease of Use – 4.6/5
Quality of Support – 4.2/5
Pros
- Ability to filter and target participants based on criteria such as demographics, device type, browser, and experience level
- Ability to create custom survey questions to gather additional qualitative feedback from users
- Supports video feedback of user interactions to observe users’ behavior, facial expressions, and verbal feedback in real time
- Ability to conduct remote usability testing to observe users from diverse geographic locations and demographics as they interact with your digital products
Cons
- Dashboard analytics can be quite hard to navigate
- Has a low approval rate for user testing assignments
Pricing & Plans
Userfeel offers you videos of real users speaking their thoughts as they use your website or app with their paid plan that starts at $25 per month.
7. VideoAsk
VideoAsk is an interactive video platform that helps you streamline your conversations, welcome users onboard, give support, get consumer feedback, make deeper connections, and build products at scale through face-to-face interactive video content.
Key features
- Interactive Video Creation
- Customizable Templates
- Multi-Channel Distribution
- Lead Capture and Qualification
- Analytics and Insights
- Custom Branding
- Integration with Third-Party Tools
User reviews & rating
The ratings below are solely based on the tool’s reviews from Capterra:
Overall – 4.8/5
Ease of Use – 4.7/5
Quality of Support – 4.7/5
Pros
- Ability to embed VideoAsk within a website
- Ability to qualify leads and guide them to specific design elements and features on a website
- Ability to create interactive videos by combining pre-recorded video content with interactive elements such as questions, buttons, forms, and calls-to-action
- Allows participants to respond to questions, provide feedback, ask questions, and engage in conversation directly within a video interface
Cons
- Video size is so limited that participants can sometimes be unable to upload their short videos
Pricing & Plans
VideoAsk makes face-to-face interviews interactive on video with their free plan. They have a paid plan that starts at $24 per month.
8. Medallia Video
Medallia Video, a product of Medallia Insights enables you to capture, analyze, and share consumer insight videos in a single platform. By extracting valuable data to tell powerful product stories, Medallia Video transforms research findings into key insights to understand better and serve customers, in real-time.
Key features
- Video Feedback Collection
- Video Recording and Upload
- Video Hosting and Storage
- Integration with Other Systems
- Video Analysis Tools
- Insights Dashboard
- Customizable Reporting
User reviews & rating
The ratings below are solely based on the tool’s reviews from Capterra:
Overall – 4.0/5
Ease of Use – 5.0/5
Quality of Support – 5.0/5
Pros
- Enables customers to record and upload videos directly within the platform, making it easy for them to share their opinions and experiences
- Has robust tools for analyzing video content eg: sentiment analysis, speech-to-text transcription, facial recognition, and keyword extraction
- Ability to measure customer experience quality
- Supports an overall picture of customer responses in a single snapshot
- It is very simple to use and relevant dashboard analytics
Cons
- Insights section does not support filtering and scanning of all customer video feedback provided by hundreds of customers
Pricing & Plans
Medallia Video’s pricing information is available on request.
9. Plotto (Quantilope)
Plotto (Quantilope) is a video feedback research tool that offers authentic video testimonials submitted by customers and research participants that can be easily analyzed alongside survey responses, to provide insight into emotions, sentiments, and choice of keywords. Quantilope gives UX researchers greater insights and the ability to analyze large numbers of video feedback simultaneously to inform business decisions and improve storytelling for a richer product experience.
Key features
- Video Capture
- Flexible Survey Design
- Multi-language support
- Advanced Analytics
- Real-Time Reporting
- AI-powered analysis
User reviews & rating
The ratings below are solely based on the tool’s reviews from Capterra:
Overall – 5.0/5
Ease of Use – 5.0/5
Quality of Support – 5.0/5
Pros
- Ability to return a transcript of video feedback and a facial recognition-based sentiment analysis
- Allows researchers to capture video feedback directly from customers using various devices such as smartphones, tablets, or computers
- Ability to customize video surveys according to specific research objectives
- Ability to ascertain qualitative characteristics
Cons
- Multiple responses from research participants often occur
- Facial recognition does not sample video responses as frequently as should
Pricing & Plans
Plotto (Quantilope) helps you receive authentic video testimonials from customers with their free plan. They have a paid plan that starts at $120 billed one time.
10. Discuss
Discuss is a smart video platform that helps brands and businesses plan, execute, and share qualitative research conversations at scale. Discuss enables enterprise market researchers and UX researchers to make better-informed decisions with live and asynchronous activities that allow you to stay close to customers.
Key features
- Video Capture
- Participant Recruitment
- Video Analysis Tools
- Reporting and Insights
- Participant Engagement
- Collaboration and Sharing
User reviews & rating
The ratings below are solely based on the tool’s reviews from Capterra:
Overall – 4.7/5
Ease of Use – 4.8/5
Quality of Support – 4.5/5
Pros
- Ability to conduct moderated and unmoderated research with videos
- It is easy to use and has great technical support
- Privacy and security help to protect interviews from external invasions
- Ability to highlight portions of an interview transcript by clicking a button to generate a video highlight
- Has a robust backroom chat functionality that makes it easy to communicate with customers, bounce off questions and ideas while conducting interviews
Cons
- The scheduling process is manual and error-prone
- Difficult in downloading Video feedback files when files are very large
Pricing & Plans
Discuss has a free trial that helps you turn experiences into insights. Their pricing information is mostly available on request.
11. Qualtrics
Qualtrics is an omnichannel customer insights analytics platform and AI-powered automation tool that helps you understand customers better than ever, respond in the right ways every time, and keep every customer happy across all your product experiences with advanced quantitative and qualitative research to design products people use and love.
Key features
- Digital Experience Analytics
- Customer Journey Optimization
- Quality Management
- Brand Tracking
- Pricing Research
- NPS Software
- Customer Surveys
- Text Analysis
- Market Research
- Website and Mobile App Feedback
User reviews & rating
The ratings below are based solely on the tool’s reviews from Capterra:
Overall – 4.7/5
Ease of Use – 4.4/5
Quality of Support – 4.7/5
Pros
- Ability to copy the previous surveys which becomes very helpful and important when you work with complex surveys.
- Qualtrics is very flexible and Integrates well with other platforms
- Enables real-time data collection, allowing UX researchers to gather feedback and insights from their target audience quickly and efficiently
- Allows for extensive customization of surveys, reports, and dashboards, enabling businesses to tailor their research projects to their specific needs and objectives
- Provides a wide range of advanced features and capabilities, such as branching logic, randomization, piping, and advanced reporting tools
Cons
- Has a steep learning curve not suitable for small projects
- Inability to transfer ownership when sharing surveys
Pricing & Plans
Qualtrics helps you to conduct advanced quantitative and qualitative research with their free plan. They also have a paid plan that starts at $125 per month.
12. UserTesting
UserTesting enables businesses to deliver the best customer experience enabled by human insights. UserTestings’ on-demand human insights platform, enables UX researchers to create digital experiences from rich insights that delight customers and make accurate customer-first decisions at every level.
Key features
- Remote User Testing
- Live Conversation
- Screen Recording
- Mobile Testing
- Prototype Testing
- Survey Integration
- Audience Targeting
User reviews & rating
The ratings below are based solely on the tool’s reviews from Capterra:
Overall – 4.5/5
Ease of Use – 4.4/5
Quality of Support – 4.4/5
Pros
- UserTesting offers robust audience targeting capabilities, allowing teams to specify criteria such as demographics, interests, and behaviors to recruit participants that match their target audience
- Integrates with survey platforms to supplement qualitative feedback with quantitative data through follow-up surveys
- Conducts remote usability testing with real users from diverse demographics and backgrounds
- Enables businesses to conduct live interviews and discussions with customers with real-time video feedback and deeper insights into user behavior, preferences, and pain points
Cons
- Remote testing has its limitations as participants can be impatient or misunderstand the questions
- Very small non-English-speaking tester base
- No free trial – UserTesting does not provide a free trial
Pricing & Plans
UserTesting’s pricing is available upon request. It starts at around $30,000 per year.
What is Consumer Video Feedback Software?
Consumer Video Feedback Software is a tool designed to facilitate the collection, analysis, and management of feedback from consumers through video content. This Software allows UX researchers seeking to gain deeper insights into customer preferences, opinions, and satisfaction levels to leverage video recordings to capture the nuances of consumer feedback in a more engaging and authentic format, enabling them to make informed decisions and drive continuous improvement in their digital products and service offerings. From market research to live product feedback, Consumer Video Feedback tools provide customers with easy methods to submit their video feedback, whether through web forms, or mobile apps, making it easy for product teams to access, share, and collaborate on the feedback internally, through responses and actions to enrich the product experience for customers.
Consumer Video Feedback software also, enables customers to participate in surveys providing UX researchers and teams with raw and authentic customer responses to each product or feature question, in a way that allows for specific and contextual qualitative insights.
Benefits of Consumer Video Feedback Software
The recently released Consumer Video Feedback Software Market analysis report by Future Market Insights shows that global sales of the Consumer Video Feedback Software Market in 2023 are anticipated to be valued at US$ 1,697.9 million. This tool has some key features and components such as sentiment analysis that allow product teams to derive actionable insights from customer feedback data which is beneficial to informing business decisions. Due to this reason, Consumer Video Feedback Software has gained wide adoption of about 7.7%, and a projected market value of US$ 3.576.1 million is expected from 2023 to 2033.
This is attributed to the core benefits of the video feedback software some of which include👇:
1. Actionable Qualitative Insights:
Consumer Video feedback provides an authentic and nuanced representation of customer opinions, emotions, and experiences compared to traditional text-based feedback forms. This robust data allows businesses to better understand customer needs, preferences, and pain points and act timely on them.
2. Improved Customer Engagement:
Consumer Video feedback provides a more engaging, interactive, and easier way for customers to share their thoughts and experiences with your product or service. This can potentially lead to higher response rates and more detailed feedback, providing deeper insights into customer sentiment.
3. Quality and Valuable Feedback:
Customer Video feedback is more detailed and comprehensive when compared to text-based feedback, and this allows product teams and businesses to gather higher-quality and valuable insights that can inform strategic decisions and product improvements.
4. Data-driven Decision Making:
Consumer Video Feedback Software includes analytics that allows UX researchers and product teams to synthesize and analyze video feedback data effectively. This data-driven approach enables product teams to make informed decisions based on actionable qualitative data insights derived from customer feedback.
5. Visual Context:
Video feedback often includes visual contexts, such as product demonstrations, emotions, and user experiences, which can provide valuable insights that text-based feedback alone cannot convey. This visual context helps UX researchers and product teams to better understand how customers interact with their products or services in real-world scenarios and how they carry out their tasks effectively.
Consumer Video Feedback Software plays an important role in helping product teams better understand their customers, improve their digital products, and ultimately drive growth and success for their businesses.
Which Consumer Video Feedback Software is right for you?
We can see how valuable consumer video feedback software is in conducting research studies. It enables participants to demonstrate how they use products, interact with interfaces, or navigate experiences which is essential to visualizing the customer journey and identifying specific pain points. Understanding the unique needs and requirements of your video feedback research study is very important in choosing the right tool to address your customer pain points which can potentially offer your business a unique advantage enabling you to develop more impactful and innovative solutions for your customer.
UXtweak is an all-in-one user research software platform that offers valuable video feedback features for businesses and teams of all sizes. It is designed for usability testing, and information architecture research, and has a session recording tool that helps you capture customer behavior and feedback on video as they navigate your website or respond to your surveys at any stage of your product development cycle.
Conduct your first or next video research studies by registering for free without any hassle! We offer tons of free and paid recruiting options for all kinds of needs together with a comprehensive set of research tools.
