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Maze vs Userlytics: Which One to Pick in 2026?

Written by Jana Filusova Marketing Executive and Podcast Producer
Reviewed by Daria Krasovskaya Head of Content & Events
Last update: 06.01.2026 UX Tips
This article compares Maze and Userlytics, two tools for user testing. We'll also highlight a third option for anyone looking for more sophisticated features. Continue reading to identify the ideal tool for your requirements.

The best Maze and Userlytics alternative: UXtweak

UXtweak is a user research tool that stands out from Maze and Userlytics. It’s designed to enhance the customer experience for websites and apps, covering everything from prototypes to final products. What makes UXtweak different is its range of features, like tree testing, first-click testing, five-second tests, and mobile testing, all available in one platform. It also provides a full suite of recruitment, and participant management tools. With flexible and affordable pricing, UXtweak is a practical choice for UX professionals.

Features and Capabilities

This section compares the features of three research platforms: Maze, Userlytics, and UXtweak.
👉 Maze offers website usability testing, prototype testing, card sorting, tree testing, A/B testing, session recording, survey and branching logic.
👉 Userlytics does not support session recording.
👉 UXtweak offers all of these features listed above, as well as onsite recruiting.
UXtweak also consistently improves their functionality, or offers them at a more affordable price compared to its competitor.
To discover more, check out www.uxtweak.com/features!

🐝 Explore UXtweak’s demos to witness user interactions and analytics in real-time. ⬇

Try Tree Testing ✔️

Tree Testing
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Try Website Usability Testing🔥

Website Testing
Try Website Usability Testing🔥

Participant Recruitment and Management Options

This section shows how Maze, Userlytics, and UXtweak find and manage people taking part in usability studies.
The options supported by Maze include user panel and bring your own users, while Userlytics offers the very same options.
Once again, UXtweak can match both competitors option for option, but also offers expert audit, focusing on providing the highest possible level of quality of insight.

Pricing and Plans Comparison

The pricing options of Maze include:

  • Free Plan: No cost, perfect for those new to usability testing. It comes with 1 study per month, 5 seats, and basic features.
  • Starter Plan: $99 per month or $1,188 annually, designed for small teams beginning their product research journey. This plan includes unlimited blocks, advanced features, and 5 seats.
  • Team Plan: $1,250 monthly or $15,000 annually, aimed at larger teams looking to expand their research capabilities. It offers more than 20 studies per year, enhanced features, and supports more than 5 seats.
  • Organization Plan: Custom pricing for very large organizations that require a broad range of research activities. This plan provides tailored studies and seats, a full set of features, and strong security options.

Userlytics’s approach to pricing is slightly different, consisting of:

  • Enterprise Plan: Offers unlimited creator, viewer, and editor accounts, providing full access to all platform features.
  • Limitless Plan: Provides unlimited accounts with the ability to conduct concurrent tests without any limits.
  • Custom Plan: Tailor a plan that best fits your business needs. Requires a minimum of 5 participant sessions, either unmoderated or moderated.

The plan options and pricing can be found on their website. They offer project and subscription based options. Subscription-based plan starts at $499/month (5,988/year). 

This can be contrasted with the plans offered by UXtweak, which go as follows:

UXtweak has designed a variety of pricing plans to suit different user testing requirements:

  • Free Plan (€0/month) – Forever free, a great way to experiment with UX research tools at no cost. Includes access to all tools, 15 responses/month, 1 active study, and 14-day access to results.
  • Business Plan (€92/month, billed annually) – Ideal for teams that require essential UX research tools and features for their projects. Includes 50 responses/month (upgradable), 1 active study (upgradable), unlimited tasks per study, 12-month data retention, reports and video exports.
  • Custom Plan (Pricing upon request) – Tailored for organizations with advanced research needs, providing unlimited active studies, customizable responses, live interviews, access to a global user panel and much more.

For more information on the features of each plan, visit the UXtweak pricing page. 🐝

Try UXtweak for free!

Test your assumptions quickly, access qualified audiences worldwide, and receive clear reports - all with competitive pricing.

Register for the free plan

Customer Reviews

To fairly evaluate all three platforms, we have added a table with information from capterra.com and G2. These sites collect user reviews of different platforms.

Maze

👉 Overall score: 4.5/5

  • Ease of use: 4.3/5
  • Customer service: 3.9/5
  • Value for money: 4.1/5

Userlytics

👉 Overall score: 4.5/5

  • Ease of use: 4.5/5
  • Customer service: 4.8/5
  • Value for money: 4.7/5

UXtweak

👉 Overall score: 4.8/5

  • Ease of use: 4.7/5
  • Customer service: 5.0/5
  • Value for money: 4.8/5

Pros and Cons

To explain the ratings awarded to Maze, Userlytics and UXtweak in the table above, we compiled a list of percieved pros and cons for both platforms.

👍 Pros of Maze:

  • User-Friendly Survey Creation: Maze’s intuitive interface makes survey construction easy, offering users both control and simplicity.
  • Simple Prototype Testing Setup: Setting up prototype testing is direct, with easy steps and the option to link a prototype from Figma.
  • Diverse Question Types: Supports complex questions through a wide variety of question formats.

Cons of Maze:

  • Prototype Performance Issues: Users report frequent crashes with prototypes, especially on mobile, negatively affecting the user experience.
  • Report Customization Challenges: Difficulties arise when trying to edit reports, such as altering content or rearranging slides, and there’s no straightforward way to merge multiple test reports.
  • Test Participant Reliability: There are instances of test participants not fully committing to tests, with a notable number dropping out or exiting the test prematurely, despite compensation.

👍 Pros of Userlytics:

  • Intuitive Interface: Userlytics features a user-friendly interface that streamlines user testing.
  • Dedicated Account Manager: For plans with budgets exceeding $7,500 per year, users can have their own Userlytics account manager.
  • Responsive Customer Support: Userlytics offers fast and excellent customer support to assist users effectively.
  • Offers a large number of features (though the comprehensiveness of their analysis may sometimes be limited).

Cons of Userlytics:

  • Lack of Analysis Tools: Userlytics does not offer analysis tools or visualizations like word clouds or heatmaps, limiting deeper data analysis.
  • Credit System Limitations: The current credit system, dividing credits between Userlytics testers and user-provided participants, often leaves unused credits, especially for those who prefer Userlytics testers.
  • Technical Challenges: Users bringing their own testers sometimes face technical issues initiating tests, leading to cancellations or switching to other platforms like Zoom.
  • Inaccurate Audio Transcriptions: Often, the quality of audio transcriptions is poor, requiring researchers to spend additional time verifying accuracy.

👍 Pros of UXtweak:

  • Tool Variety: A broad range of tools with advanced features, reducing the need for additional software.
  • Cost-Effective: Offers friendly pricing, making it an economical option.
  • Quality of Respondents: Provides access to high-quality respondents.
  • Questionnaire Flexibility: The platform allows for versatile design options in questionnaires.
  • Audience Sourcing: Integrated within the app, this feature allows targeting specific respondents easily without needing external tools, providing quick responses.
  • Responsive Customer Support: The customer support team is noted for its responsiveness and helpfulness.

Cons of UXtweak:

  • Learning Curve: Initial familiarization with the dashboard may take some time.
  • Feature Complexity: Regular addition of complex features can be challenging for users.

Support Options

  • When facing usability issues, having access to excellent support options from your selected platform is crucial. To wrap this article up, let’s have a quick look at the support options offered for Maze, Userlytics and UXtweak.

For Maze, the following options are available:

  • Maze offers a range of informative articles on topics like security, privacy, integrations, and setting up tests. For more personalized assistance, customers can click the ‘Submit a request’ button for support. Maze strives for quick responses to inquiries, although response times may vary with the complexity of the issue.

Userlytics offers the following:

  • FAQ Section: Answers to commonly asked questions for quick help.
  • Blog: Informative blog posts covering various topics.
  • Resources Hub: Access to webinars, a podcast, and a Whitepaper for detailed insights.
  • Chatbot: An on-site tool for immediate automated assistance.
  • Direct Customer Support: The option to contact a support representative directly in urgent cases.

UXtweak

Goes beyond standard support by offering consulting and audits from our team of skilled UX researchers. Our dedication to quality is reflected in our 5/5 rating on Capterra. Learn more about our UX research consulting services.

Conclusion

While Maze and Userlytics are great tools, UXtweak proves to be a worthy alternative by providing excellent quality at a fantastic value. Whichever tool you pick, in the end, we hope you have enjoyed this article and maybe even found some of the information presented here interesting.
Until next time! 🐝

People also ask (FAQ)

I want to try UXtweak. What should I do?

Register for a free account at UXtweak, choose a plan that works for you, subscribe, and start your UX research, or get in touch with our product experts to discuss your needs.

What is Maze?

Maze is a remote user testing platform with features for prototype testing, website testing, card sorting and tree testing, and a survey tool. They also provide help with participant recruitment with their user panel and a participant management system called Reach.

If you are not quite sure that Maze is the right choice for you, make sure to have a look at the article about the best usability testing tools.

What is Userlytics?

Userlytics is a user research platform with a global panel of nearly 2 million participants. Since 2009, they’ve been helping businesses improve user experiences. They offer flexible pricing, usability studies, and professional services with experienced UX Consultants in Europe and the U.S., all aimed towards improving user satisfaction.

Unsure about Userlytics’ features? Take a look at our recommended Userlytics’ Alternatives.

About the authors
Jana Filusova • Marketing Executive and Podcast Producer

Jana Filusova, our Marketing Executive at UXtweak, brings a scientific approach, analytical skills, and a business background to her role. She is responsible for producing our UX research podcast called "UX Researcher Geeks" and content creation. See full bio

Daria Krasovskaya • Head of Content & Events

Daria Krasovskaya is the Head of Content & Events at UXtweak. She works closely with our UX researchers, UX designers, and content specialists to ensure that we publish high-quality, informative, and engaging content on our blog and guides. See full bio

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