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Useberry vs Maze: A Detailed Tool Comparison

Useberry vs Maze: A Detailed Tool Comparison
Jana Filusova
•  13.11.2023
In the world of user research, Useberry and Maze stand out as popular choices, each offering unique features to enhance product development. Useberry covers everything from design to final product, while Maze excels in product discovery and usability testing. This article compares Useberry and Maze across various aspects, including UXtweak, an alternative with a diverse toolset and user-friendly approach.

In this article, we compare Useberry and Maze, examining their features, recruitment capabilities, pricing, customer reviews, and support options. The aim is to help you identify which tool aligns best with your project requirements.

Key insights

👉 There is a notable gap between Useberry’s Growth and Enterprise offerings, which may not suit companies that have outgrown the Growth plan but are not yet large enough to justify the Enterprise plan’s expense.

👉 The range of functions offered by UXtweak is broader compared to Maze. Unlike Maze, which reserves key features for its top-tier Organization plan, UXtweak provides a more extensive set of features and capabilities across all its plans.

👉 UXtweak plans provide more features at a lower price compared to two other tools, offering better value for money.

👉 On Capterra, UXtweak stands out with a review score of 4.8 out of 5, closely followed by Maze with a 4.5 rating. Useberry matches Maze’s score of 4.5, but this rating is found on the G2 site.

🐝 Register for a free account now and see for yourself!

Useberrys’ & Mazes’ alternative – UXtweak

UXtweak stands out as an alternative to Useberry and Maze, particularly as an all-in-one user research platform. It’s packed with tools that enhance the usability of websites and apps at every stage, from prototypes to fully developed products.

Tools for CRO Testing


UXtweak’s features include tree testing, first-click testing, five-second test, and mobile app testing – a combination rarely offered by a single platform. Alongside these specialized tools, UXtweak offers a comprehensive suite of research and recruiting instruments, coupled with a participant management solution. These unique aspects, paired with flexible and cost-effective pricing options, make UXtweak a comprehensive and user-friendly option for user experience professionals.

🐝 Check out UXtweak’s demos to see user interactions and analytics in action. ⬇

Try Tree Testing✔️

Tree Testing
Try Tree Testing✔️

Try Website Usability Testing🔥

Website Testing
Try Website Usability Testing🔥

Useberry vs Maze: Features and Capabilities

The table presents a comparison of features across three research platforms: Maze, Useberry, and UXtweak.





Website Usability Testing

Prototype Testing


(compatible with Figma, InVision, Axure)

Mobile Apps Testing

(you can test apps from App Store/Google Play, TestFlight, APK, and more)

Card Sorting

(available on all plans)

(avaliable only in Team and Organization plan)

(available on all plans)

Tree Testing

(available on all plans)

(avaliable only in Team and Organization plan)

(available on all plans)

Preference Testing

First Click Testing

5 Second Testing

Session recordings + Heatmaps

Survey (with conditional logic)

(only in the Starter plan and higher)


(available on all plans)

Onsite Recruiting

Custom branding

(avaliable only in the highest Organization plan)

(customizable branding in all paid plans)

User Panel

(testers from 34 countries)

(testers from 130+ countries)

Password protection of studies

(only in Growth plan and higher)

(avaliable only in the Organization plan)

(in all paid plans)

Custom screener questions

(available on all plans)

Moderated/User Interviews

conduct directly in one platform*

*UXtweak offers built in features to recruit, schedule, conduct, and analyze user interviews or any other moderated studies.

The table shows that all three platforms offer a wide range of features. Notably, UXtweak includes every feature listed, often in a more advanced form (like its targeting criteria) or at a more affordable price (such as its password-protected studies) compared to the other two platforms.

Need to conduct moderated research?

With UXtweak you can recruit, schedule, conduct, and analyze user interviews or any other moderated studies directly in one platform.

Try our Freefrom Interview tool for user interviews or use Study Interviews to run any UXtweak studies moderated (eg. moderated card sorting, moderated website testing…).

Moderated testing supports multiple recruitment methods:

  • Bring your own participants
  • Access prequalified participants from a global User Panel in 130+ countries
  • Turn site visitors into participants with Onsite Recruiting
  • Use your custom panel with Own Database

Useberry vs Maze: Participant Recruitment and Management Capabilities

The table provided offers a comparison of how Maze, Useberry, and UXtweak handle participant recruitment and management.





 Panel size

120k users

120k users

155 million participants

 Country coverage

130+ countries

34 countries

130+ countries

Advanced Targeting criteria

Only in Organization plan

Targeting on other plans only by basic demographics (Country, Age, Sex) 

(only 100+ targeting attributes)

(2000+ profiling attributes) 

available on all plans

Automatic QA of responses

Expert audit

(included with each order from User Panel)

Ability to bring your own users

(for free)

Participant management solution 

(Reach Database)


(Own Database, available on all plans)

Useberry vs Maze: Pricing and Plans Comparison

When choosing a platform, it’s essential to think about how cost-effective it is. Look for a platform that meets all your research requirements without overstretching your budget. Let’s take a look at the affordability of the research platforms we’ve reviewed.

Useberrys’ pricing and plans

  • Free Plan: Free
    • Includes 10 responses per month, 1 seat (with the option to add up to 20), 1 project, and up to 3 versions per project.
  • Growth Plan: $804 per year
    • Offers 300 responses per month (with the option to buy up to 2,000), 1 seat (with the option to buy up to 20), unlimited projects and versions, plus features like Logic Jumps, Custom Templates, Comments, Screening Questions, Legal Screen, and SAML-based SSO.
  • Enterprise Plan: Custom pricing
    • Includes all features of the Growth plan, with up to unlimited responses per month and seats, custom solutions, and priority support.

Mazes’ pricing and plans

  • Free Plan: Free
    • For individuals new to usability testing. Includes 1 study per month, 5 seats, and basic features.
  • Starter Plan: $99/month or $1,188/year,
    • For small teams starting with product research. Adds unlimited blocks, advanced features, and 5 seats.
  • Team Plan: $1,250/month ($15,000/year),
    • For larger teams expanding research. Offers over 20 studies/year, enhanced features, and 5+ seats.
  • Organization Plan: Custom pricing,
    • For large organizations needing extensive research support. Provides custom studies and seats, comprehensive features, and full security.

UXtweaks’ pricing and plans

UXtweak offers various pricing plans to suit different user testing needs, with even a free Starter plan for small projects. Here’s a quick outline:

  • Starter Plan: Absolutely free
    • It’s perfect for limited testing with access to all tools, one active study, and up to 30 responses per month.
  • Plus Plan: $708 per year,
    • This plan suits individual researchers, offering 200 responses per month, unlimited studies, and a year of data retention.
  • Business Plan: $1,812 per year,
    • It’s aimed at small to mid-sized businesses with unlimited studies, 1,000 responses per month, and enhanced support.
  • Enterprise Plan: Starting at $5,000 per year
    • This plan is customizable for demanding clients, with unlimited responses and real users, and personalized support.

All these plans are based on annual billing. Monthly plan is also available for those who prefer flexibility, and you can switch plans or cancel anytime. For a detailed comparison of all the features included in each plan, you can visit the UXtweak pricing page.

👀 Looking to Switch to UXtweak but Locked into Maze subscription?

If you’re currently subscribed to Maze but want to explore what UXtweak has to offer, we have a special deal for you! We will provide free access to UXtweak for the remaining duration of your Maze subscription.

No need to worry about extra costs or initiating a new procurement process. Simply reach out to us at sales@uxtweak.com, and we’ll set you up.

Example of a solution for a UX research team:

Maze vs. UXtweak

  • When comparing the Maze Team plan and the UXtweak Business plan (the closest equivalent), here’s what stands out:
  • Maze’s Team plan offers 5 seats/licenses and costs $15,000 per year. On the other hand, the UXtweak Business plan provides 4 seats plus 2 additional free seats/licenses. This plan is more budget-friendly at $605 per month or $7,260 annually. By choosing UXtweak, you’ll enjoy over 51% in savings!

But it’s not just about the cost. The UXtweak Business plan also packs in several extra perks:

  • Unlimited studies and tasks
  • Advanced criteria for panel targeting
  • Automated response quality assurance and expert study audits with each User Panel recruitment
  • Mobile app usability testing
  • Website session recordings and heatmaps
  • A tool for preference testing
  • Hybrid card sorting feature
  • Expert technical support from UX researchers
  • Password-protected study access
  • Detailed PDF reports
  • An additional seat/license for your team

Conclusion: By choosing UXtweak, you get more features and tools for a lower price, making your UX research work both better and more affordable.

UXtweak customer testinomial: TEXT by Stéphanie Walter

Example of a solution for a UX research team:

Useberry vs. UXtweak

  • If you’re just starting out in research or working solo, Useberry’s Growth Plan might be a good fit. It includes 300 responses per month (expandable to 2,000), one seat (expandable to 20), and features like unlimited projects and custom templates. However, if your research needs start to grow, this plan can become costly, especially considering each additional seat costs $30 per month.
  • On the other hand, if your business is expanding and you’re looking for more comprehensive support, UXtweak might be the better option. With its Business plan, you get additional benefits like 1000+ own-sourced responses per month, 50+ recordings, expert support, and invoicing options. Plus, you get an extra user license compared to Useberry’s offering.
  • In contrast, Useberry’s next level, the Enterprise plan, can be quite expensive and may not offer the right balance between cost and features for growing businesses. There’s a significant gap between their Growth and Enterprise plans, leaving a void for companies that are no longer small yet not large enough for the Enterprise plan.

Note: Despite the name “Growth”, the plan meets the requirements specified by UXtweak for solo researchers rather than growing companies.

Conclusion: For those needing greater flexibility and support as they grow, UXtweak seems to be the more advantageous choice, offering more resources and tools to accommodate expanding research needs.

🐝 Check out our pricing page now to find out more.

Try UXtweak for free!

Test your assumptions quickly, access qualified audiences worldwide, and receive clear reports - all with competitive pricing.

Register for the free plan

Useberry vs Maze: Customer Reviews

The ratings for Maze and UXtweak are from Capterra, a popular software review site where users can vote in specific categories like ‘Ease of Use’ and ‘Value for Money’. Since Useberry doesn’t have ratings on Capterra, its rating comes from G2, another respected review site. G2 doesn’t offer detailed category ratings like Capterra. The table shows that each platform has earned loyalty by providing excellent customer experiences. Among them, UXtweak has the highest score.




Overall Score




Ease of Use

rating is not available



Customer Service

rating is not available



Value for money

rating is not available



Source: G2.com (Useberry), Capterra.com (Maze and UXtweak)


  • Pros:
    • Ease of Use: Useberry features a user-friendly interface, simplifying the process of creating tests and gathering feedback.
    • Tool Integrations: Useberry integrates with popular design and development tools, making it a flexible platform for integrating user feedback into the design process.
    • Variety of Testing Methods: Includes tools like preference testing, card sorting, or session recording.
  • Cons:
    • Limited Integrations: Useberry currently offers few integrations with other software and tools, potentially reducing the efficiency of the user testing process.
    • Learning Curve: While the basic interface is user-friendly, mastering some features requires additional time and effort.
    • Pricing: Despite its appealing financial plans, Userberry may not be cost-effective for startups and small businesses, as detailed in the Pricing and Plans section.
    • Lack of Moderated Tests: Userberry does not provide the option for moderated tests.


Source: G2.com


  • Pros:
    • User-Friendly Interface: Easy to build tests and review findings.
    • Ease of Implementation: The process for setting up prototype testing is straightforward, involving simple steps and the ability to upload a prototype link from Figma.
    • Useful Templates: Quick test creation with helpful recommendations and templates.
  • Cons:
    • Prototype Stability Issues: Prototypes, especially on mobile, often crash, affecting user experience.
    • Limited Conditional Logic: Lack of features for creating question blocks based on conditions, restricting the ability to develop more detailed and nuanced tests.
    • Limited Report Customization: Reports are difficult to edit and reorganize.


Source: G2.com


  • Pros:
    • Wide Range of Tools: Offers a comprehensive set of top-tier features, reducing the need for multiple separate tools.
    • Advanced Features: Includes tools like heatmap analysis and video recordings of user sessions, providing in-depth user interaction data.
    • Affordable Pricing
    • Quality of Respondents: Provides access to high-quality respondents, ensuring valuable and reliable feedback.
  • Cons:
    • Learning Curve: Becoming comfortable with the dashboard can take some time, indicating a potentially complex user interface.
    • Complex Feature Additions: The platform’s frequent addition of complex features may pose a challenge for some users.


Source: G2.com

Useberry vs Maze: Support options


  • Maze provides a range of helpful articles covering topics like security, privacy, integrations, and how to set up tests. For any specific issues, you can easily get support by clicking the ‘Submit a request’ button. The company aims to respond promptly, with the response time varying based on the complexity of your question.


  • Useberry offers a similar support option as Maze, including a variety of helpful articles for guidance. Additionally, they promise an email response within 24 hours for any queries submitted through their website.


  • UXtweak not only covers all the previously mentioned support options but also provides consulting services and audits conducted by their in-house team of expert UX researchers. For more details, you can look into UXtweak’s UX research consulting.

Conclusion: Maze or Useberry?

  • Maze is a solid choice for basic UX research needs, particularly suited for teams that need a user-friendly interface and a quick setup, making it ideal when time is tight. For more complex studies, Maze can still be a suitable option, but this necessitates upgrading to the Team or Organization plan, which comes at a higher price.
  • Useberry shines for those who value ease of use and a variety of testing methods, though it may fall short for more complex integrations. For growing companies, there may be a struggle to find a plan that perfectly matches the changing requirements of their increasingly complex research projects.
  • UXtweak offers a broader range of advanced features and better respondent quality. Its pricing and comprehensive toolset provide a balanced option for teams needing more in-depth research capabilities without a significant increase in cost.
  • Experience the benefits of UXtweak for yourself. 🐝 Register now!


People also ask (FAQ)

I want to try UXtweak. What should I do?

Register for a free account at UXtweak, choose a plan that works for you, subscribe, and start your UX research or get in touch with our product experts to discuss your needs.

What is Useberry?

Useberry is one of many reliable platforms that help surveying, researching, and testing user behavior and can be of great benefit when constructing and maintaining a website.

If you like Useberry’s features, yet you are still not entirely convinced, check out our selection of the best Useberry Alternatives.

What is Maze?

Maze is a remote user testing platform with features for prototype testing, website testing, card sorting and tree testing, and a survey tool. They also provide help with participant recruitment with their user panel and a participant management system called Reach.

If you are not quite sure about Maze being the right choice for you, make sure to have a look at article about the best Maze alternatives!

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