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20 Inspiring UX Quotes You Should Remember
UX Tips

Published on March 28, 2023

20 Inspiring UX Quotes You Should Remember

The user experience (UX) sector is a challenging and dynamic industry that constantly demands creativity and innovation. As UX designers and researchers, we frequently run across difficulties and roadblocks in our work, and occasionally we need a little motivation to keep going.

In this blog, we’ve compiled a collection of the top UX quotes in three categories — UX design, UX research and product design. These quotes offer knowledge, motivation, and a fresh viewpoint on user experience.

UX Design Quotes

ux quotes, ux design quotes

Inspiration and motivation for a UX designer can originate from various places. Quotes from professionals and leaders in the field may be one of the most potent sources of motivation.

Here are some of the most inspiring quotes on UX design:

1. “Design isn’t just what it looks like and feels like — design is how it works.”

– Steve Jobs, co-founder of Apple

Quote by Steve Jobs is an excellent illustration of how good design requires more than just looking pretty; it also includes ensuring the user interface is simple enough that anyone without special training can use it.

2.”A user interface is like a joke. If you have to explain it, it’s not that good.”

-Martin LeBlanc, CEO and founder of IconFinder

The user interface ought to be simple to use and comprehend. The interface should be designed to make it obvious what the user needs to do to accomplish a specific action or goal, and there should be little or no barriers to understanding how the interface works.

3. “Your old site is the best prototype of your new site.”

– Hoa Loranger, Vice President at Nielsen Norman Group

Designers may utilize the previous site as a prototype to make data-driven decisions and develop a new design that addresses the problems with the old site and enhances the user experience.

By considering the current design and user behavior on the old site, designers may discover what functions well and what requires improvement when rebuilding a website or application. They also collect user information and comments to comprehend consumer wants and preferences and guide the new site’s design.

4.”If you think good design is expensive, you should look at the cost of bad design.”

-Dr Ralf Speth, CEO of Jaguar Land Rover 

When the UX is bad, it can cause users frustration and lead to decreased productivity, lower sales, and lead lost revenue.

Users may need help navigating the site, finding what they need, or completing a task, leading to a poor user experience and potentially driving them away from the product. Bad design can also lead to higher development, maintenance, and support costs. It might require additional resources to fix the issues caused by bad design, which could have been prevented with sound design in the first place.

5. “Design is the silent ambassador of your brand.”

-Paul Rand, Art Director and Graphic Designer who designed the IBM logo

Design plays a crucial role in representing and communicating brand’s identity and values. A company’s design elements, such as its logo, colors, typography, and imagery, can be a powerful tool for creating a robust and consistent brand image and message.

6. “The next big thing is the one that makes the last big thing usable.”

-Blake Ross, Co-creator of Mozilla Firefox

The UX of a product determines how excellent it is. Even the most cutting-edge technology will only gain widespread acceptance if it is user-friendly. The quote emphasizes that true innovation in design is not about adding new features for the sake of it but about making existing features more usable and accessible for the user.

The next big thing in design should be focused on improving the user experience and making it more intuitive and easy to use rather than adding new and unnecessary features that might confuse the user.

7.”Very often design is the most immediate way of defining what products become in people’s minds.”

-Jony Ive, Former chief design officer at Apple

Even before they use a thing, design may affect how consumers see it. A well-designed product may provide an excellent first impression and raise interest levels among potential customers. Nonetheless, a poorly designed product might give off a bad image and deter users from being interested in utilizing it.

UX Research Quotes

ux quotes, ux research quotes

UX research is a vital part of the design process because it helps to understand the needs and wants of the end user. To help inspire and guide your research efforts, here are some quotes from UX experts:

8. “Pay attention to what users do, not what they say.”

– Jakob Nielson, Co-founder of Nielsen Norman Group 

It’s essential to pay attention to what users do rather than what they say because their actions can provide valuable insights into their behavior and preferences. By observing how users interact with a product or service, designers can gather data on how users actually use the product and identify pain points and areas for improvement.

This can be more valuable than relying on user feedback, which can be subjective and may not accurately reflect how users actually use the product.

9. “If you want to create a great product, you have to start by understanding the people who will use it.” 

-Don Norman, Co-founder and Principal of Nielson Norman Group 

Understanding the user’s needs, behaviors, and preferences is key to creating a successful product. This can be achieved through user research, which allows designers to gather data on user behavior, preferences, and pain points. By understanding the users, designers can create a product tailored to their needs and provides a positive user experience.

10. “The best products are born from a deep empathy with the people who use them.”

-Bill Buxton, Partner Researcher at Microsoft Research 

Great products are born from a deep understanding of the user’s needs, behaviors, and preferences, which can be achieved through user research. This research can provide valuable insights into the user’s needs and preferences. It can inform the design process, ensuring that the product is tailored to meet the users’ needs.

11. “To find ideas, find problems. To find problems, talk to people.”

-Julie Zhou, Former VP of Product Design at Facebook

The key to finding good ideas for design is to identify problems that users are facing, and the best way to find these problems is by talking to people. This quote emphasizes the importance of user research and the need to understand the user’s needs, behaviors, and pain points to identify problems that need to be addressed.

12. “Usability is like love. You have to care, you have to listen, and you have to be willing to change. You’ll make mistakes along the way, but that’s where growth and forgiveness come in.” 

-Jeffrey Zeldman, Principal Designer at Automattic

Making a usable product is a continuous process that takes time and effort. It is not a one-time activity. The remark underlines that to develop a viable product; designers must be concerned about the user experience, open to hearing their input, and prepared to make adjustments as necessary.

To enhance the user experience, it is crucial to take the time to comprehend the user’s wants and preferences and be open to design adjustments.

13. “If you want a great site, you’ve got to test. After you’ve worked on a site for even a few weeks, you can’t see it freshly anymore. You know too much. The only way to find out if it really works is to test it.”

– Steve Krug, Author of Don’t Make Me Think: A Common Sense Approach to Web Usability

Real users must be used to evaluate a product or service to understand its consumers and find any problems that need to be fixed. Testing is crucial in the design process to find usability flaws and ensure the product satisfies user demands. It enables designers to gather information about user behavior, preferences, and pain spots to pinpoint areas that may be improved.

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14. “When we do a lot of user research, it’s easy to feel confident…But if you do user research well, you will always find something that is surprising.

No matter how much research we do, no matter how much time we spend with our customers, we can’t completely know them. And I feel like the goal of user research should be to find those moments.” 

– Teresa Torres, Founder of Producttalk.org

User research should be a continuous process, and it is essential to always be open to new insights and discoveries, even if they contradict previously known. The quote highlights that user research can be an iterative process and that it can be easy to feel confident in the findings from a single research project.

However, it’s important to remember that research should always be done to understand the user’s needs, behaviors, and pain points and that it should continue after a single project. It’s essential to continue to gather data and to be open to new insights and discoveries, even if they contradict previous findings.

Quotes about Product Design

ux quotes

Product design is creating new products that meet the users’ needs and bring value to the market. It is a complex process that involves understanding the user’s needs, researching the market, and developing innovative solutions. These iconic product design quotes from industry experts and leaders can provide valuable insights and inspiration for product designers: 

15. “Design thinking is a human-centered approach to innovation that draws from the designer’s toolkit to integrate the needs of people, the possibilities of technology, and the requirements for business success.”

-Tim Brown, Executive Chair of IDEO

The quotation emphasizes how design thinking is a human-centred methodology that centres the design process on the requirements and views of the users. To understand user requirements and develop solutions that meet those needs, design thinking stresses using methodologies and techniques from the designer’s toolbox, including user research, prototyping, and testing.

16. “Our role is to imagine products that don’t exist and guide them to life.”

-Christopher Stringer, Former Designer at Apple

This quote suggests that product designers use their imagination and creativity to envision products that don’t currently exist and bring them to life. It highlights the importance of innovation and the ability to think outside the box in product design. This quote also emphasizes the importance of guidance in the product design process.

A product designer must be able to guide the product from the initial concept to the final product and through the development process to ensure that the product meets the users’ needs and that it is feasible to produce and profitable.

17. “Accessible design is good design.” 

– Steve Ballmer, Former CEO of Microsoft

Not just for individuals with impairments, accessible design may increase usability, user experience, and pleasure. Since everyone can utilize products and services equally regardless of their ability, an accessible format is crucial. When a product is accessible, it is more useable by everyone and easier for persons with impairments.

18. “I strive for two things in design: simplicity and clarity. Great design is born of those two things.”

-Lindo Leader, Graphic Designer and Author of FedEx logo 

Simplicity is the capacity to plainly and concisely convey a thought or information. The ability to deliver information to grasp and interpret is called clarity. A straightforward design is essential because it makes it easier for the user to comprehend the message and for the designer to do so. As simple designs are simpler to understand, utilize, and remember, they are frequently more successful.

19. “People’s interest is in the product, not in its authorship.”

-Jonathan Ive, Former chief design officer at Apple

This remark emphasizes that customers are primarily interested in the product and its functioning rather than the designer or originator behind it. It highlights that design should strongly emphasize making practical products that suit consumer demands.

20. “If you watched companies such as Sony and Samsung grow, they focused first on features and then on industrial design, which made their products look and feel better.”

-Jefferson Han, CEO and Co-Founder of perceptiveIO

Features are a product’s functional qualities, such as usability, performance, and functionality. The industrial design describes how a thing looks and functions, including its shape, appearance, and ergonomics. According to the remark, these businesses first concentrated on creating goods with the appropriate features and ensuring they functioned properly and satisfied consumers’ expectations.

Eventually, they focused on industrial design, improving items’ appearance and feel. According to the quotation, combining a product with helpful functionality and attractive design gives these businesses commercial success.

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Found your favorite UX quote?

The 20 UX quotes we explored in this blog post offer valuable insights and inspiration for anyone involved in the field of UX. Whether you’re just starting or are a seasoned professional, we hope these quotes motivate you.

To get a better understanding of who your users are and what they need, sign up for a free UXtweak account and use our countless research tools to help you!

Tereza Stehlikova
March 28, 2023
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Tereza Stehlikova is a Marketing Specialist at UXtweak where she shares her expertise by leveraging the company's communications and PR activities. With a degree in International relations, she became passionate about user experience design and quickly found herself at UXtweak, working closely with designers and researchers.

Tereza is also a big part of the UX Research Geeks podcast, responsible for collaborating with our host Tina and getting new inspiring UX people to come talk to us and share their experiences.

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